Overview

What is Segmentation?

Segmentation is a powerful tool that allows you to customize chatbot interactions based on user characteristics (called Properties). It can reflect your internal processes that aim to create crafted experiences. User properties are characteristics that group users which can be used to define your core user Segments. They’re also visible in Inbox during user conversations.

Why use Segmentation?

Segmentation allows you to define different responses or workflows when automations are triggered depending on user properties mentioned above.

How to Access Segmentation

To access this section go to Workspace > Segmentation.